Update 10/08/24: With Prime Day officially starting today, we’ve updated the article with new offers and adjusted the pricing to make sure you get the best deals that you can today.
We’ve got all the best Prime Day deals that are going on as part of the Amazon Prime Big Deal Days event, which runs across October 8 and 9. With thousands of deals to check out, it can be overwhelming, so we’ve honed in on the best Prime Day Fitbit deals. Fitbits can often be a touch more affordable than other Prime Day smartwatch deals happening due to the focus being on fitness tracking over the full watch experience. Of course if you want to invest in something more advanced, we have some sweet Prime Day Garmin Watch deals to discover, but for now let’s check out the Prime Day Fitbit deals that are perfect for starting you on your fitness journey.
Fitbit Versa (renewed) — $87 $143 39% off
When we got our hands on the original Fitbit Versa back in 2019, we felt that “regardless if you’re a fitness buff or not, the Versa gives you plenty of customization options and easily adjusts to your lifestyle.” Even though it’s been a few years since, this is still a great option, especially with this budget deal that brings it down to $87.
Fitbit Charge 4 — $128 $150 15% off
If you’re almost entirely interested in a fitness tracker, then our take on the Fitbit Charge 4 is “if you’re looking for a traditional fitness tracker, then the Fitbit Charge 4 is the way to go, and there’s very little in the way of competition.” Even better, you get a nice 15% discount to save you a little extra.
Fitbit Charge 6 — $150 $160 6% off
If you liked the Fitbit Charge 4, then you’ll love the upgraded Fitbit Charge 5, especially as we felt that ““the Fitbit Charge 6 offers excellent health tracking and helpful Google apps in a sleek design — and at an incredible price.”” It has all the advanced fitness tracking features you’d expect, and then some, as well as this great 7% discount you can take advantage of.
Fitbit Sense — $177 $250 29% off
While the Fitbit Sense 2 is the newer version, when we first got our hands on the original Fitbit Sense, we loved it’s sleep tracking features, so much so that we felt that “at $300, the detailed health and sleep tracking can’t be beat.” Luckily, you’re actually getting a significant discount on that original price and are able to snag it for just $177.
Fitbit Ace LTE Kids Smartwatch with In-App Calling — $200 $230 15% off
If you have a kid and want to get them a great smartwatch and fitness tracker, the Fitbit Ace LTE Kids Smartwatch is an excellent option; especially since it allows you to call them, so if they forget their phone, it’s not a problem. While it does only have a $30 discount, if you have a My Best Buy Plus membership, you can get another $20 to bring the whole thing down to just $180
How to choose a Fitbit on Prime Day
Fitbit makes some of the best fitness trackers around, so to an extent, whatever you buy will be great. However, one of the most important things to consider is if you want a simple wearable that covers the basics, like the Fitbit Charge 6, or something more advanced and rivalling the best smartwatches, like the Fitbit Versa 4. The Fitbit ecosystem is available across the board, but opting for a smartwatch design means more features and sometimes a more stylish appearance that looks good 24/7.
Read up on the best Fitbits and you’ll soon see the key differences. They all offer good battery life and basics like step counting, calorie tracking, and other simple tools, but some work better for running while others favor a wide range of sports. The Fitbit Charge 6 is generally best for everyone, but we’re partial to the Fitbit Versa 4 thanks to its smartwatch capabilities. In all cases, budget for Fitbit Premium; it comes free with your purchase for a while, but you’ll need to subscribe to reap the full benefits of your Fitbit.
How we chose these Fitbit Prime Day deals
We hand pick every deal at Digital Trends. We don’t just look at the price and saving and assume it’s a good deal. We make sure that all the Fitbit Prime Day deals posted above are actually worth owning. After all, big saving aren’t automatically a good value if you’re saving on a much older or inferior product. Simply put, these are the Fitbit deals that we would want to own ourselves or that we would recommend to friends and family.
Every day, we scour the internet for the best deals so we can also spot an incremental price cut as well as one that you should run rather than walk to. As we regularly update the deals featured, we also make sure that you don’t miss out on the better savings. We’ll cross reference and check that the best price is genuinely the best price by looking at what other retailers are doing. From there, you’re guaranteed of a good price on an equally good Fitbit.